SEO Compliance for Rehab Facilities: LegitScript & Google Policies

The Minefield of Healthcare SEO

Google's "Your Money Your Life" (YMYL) standards are strictest for finance and health. Addiction treatment adds another layer: LegitScript.

1. What is LegitScript?

It is a third-party certification that verifies you are a licensed, legal treatment provider.

• Impact: Mandatory for Ads. Highly recommended trust signal for SEO.

2. Forbidden Terminology

• Guaranteeing Cures: "Cure addiction in 30 days." -> Penalty.
• Misleading Success Rates: "100% Success Rate." -> Penalty.
• Free Treatment: "Free Rehab" (unless it truly is free/state-funded). -> Penalty.

3. Medical Review Schema

Every page needs reviewedBy schema.

• "Article written by [Content Writer]."
• "Medically Reviewed by [Dr. Name, MD]."
• This tells Google the content is vetted.

Conclusion

Compliance isn't a hurdle; it's a competitive advantage. The "black hat" rehabs get banned. The compliant ones survive.